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Jobson Optical Research
is tracking national and regional optical business metrics for the U.S.

*This index baseline was developed by Jobson Research from total sales from an average week in 2019.

This tracker measures sales trends comparing pre-pandemic, during the pandemic, and post-pandemic.

We selected 1,500 optical locations that have been operating and reporting their sales to our partners, GPN and ABB Analytics, since 2019. We re-based the index to an average week in 2019. This new index base will be used as an arbitrary benchmark and assigned a value of 100.

GROSS REVENUE 3-YEAR TREND

Optical sales increased slightly last week (July 19-25). With most product/service categories on the upswing, the national average for gross revenue at ECP locations increased by 1 index point, bringing it to within 1 index point of the level it reached at this point last year and 3 index points above where it was in 2019.

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BUSINESS METRICS

All optical sales categories (except contact lenses) experienced slight upticks last week. Exams/refractions had the largest increase of 3 index points, while contact lenses at the other end of the sales spectrum decreased by -1 index point. Rounding out the increases were lens pairs up 2 index points and frame units up 1 index point.

SNAPSHOT

Gross revenue continues holding its position well above an average week in 2019 (the index baseline assigned a value of 100 for this Optical Business Tracker). Lens pairs sales, with their 2-point increase this week, now match an average week in 2019, while the other categories are getting close at 99 index points (frame units and exams/refractions) and 97 index points (contact lenses).

*The index baseline was developed by Jobson Research from total sales from an average week in 2019. This index baseline is equivalent to a score of 100. All other time periods going forward are calculated as a percent increase or decrease from the 100 baseline index of that period. This index is intended to show directional and magnitudinal change that the market is experiencing. Actual index scores are arbitrary meaning the baseline of 100 is simply used as a benchmark. Jobson Research shall not be held liable for any use or misuse of the data described and/or contained herein.

Please note that practices that use practice analytic systems tend to skew a bit larger and have higher revenue than practices that do not.

Source: GPN/EDGEPro and ABB Analyze contributed anonymous sales data used to determine gross revenue, exams/refractions, frame units, lens pairs, and contact lens boxes. Data was collected from approximately 1,500 independent eye care practices.

For more information from Jobson Research contact jwaller@jobson.com,

you may also reach out to GPN/EDGEPro and ABB Analyze directly.

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